Only in Japan!
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Gomen'nasai!
This article is related to a game, manga series or other media that has not been released outside Japan. The coverage here may differ from what it would be in an official translation.
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Mattel [1] is a cute pink fish from the Amiy Kingdom who (excluding a Super Princess Peach cameo) makes her debut appearance in Densetsu no Starfy 4, where she seeks Starfy's help in saving her homeland from Degil and evil invaders. She is a maid who is one of the four sages, who becomes the princess of the Amiy Kingdom at the end of the game. Starfy has a strong crush on her.
At the end of the first ending, Prince Coral reveals that Mattel is his fiancee, leaving both Starfy and Starly feeling shattered. They turn to stone with their mouths wide open, but this was probably only put in by the developers to create a comedic effect and the effect may not have been permanent.
The fact that Mattel is already with someone leaves Starfy feeling depressed in his room after the event. Starly seemed to accept it even though this special person is Coral, and Moe failed to make Starfy happy again, however, Starfy accepts it in time and continues his adventure with Starly and Moe to collect all the Answers Cards and truly defeat Degil. After Degil is defeated, Coral and Mattel get married and Mattel thanks everyone, in particular Starfy for his help in saving the Amiy Kingdom.
Spoilers end here.
In Super Princess Peach
In an Easter egg, Mattel is seen as a design on Starfish's sleeping mat in Super Princess Peach. Possibly due to an oversight, this occurred even before the release of Densetsu no Starfy 4.[2]
In Super Smash Bros. Brawl
Mattel ("Materu") appears as a collectable sticker in the Nintendo fighting game Super Smash Bros. Brawl for the Wii.
In Super Smash Bros. Ultimate
Mattel makes an appearance is Super Smash Bros. Ultimate, as a Spirit.[3]
This is additionally the first time the Densetsu no Starfy R romanization of her name has been used in an official video game.
Trivia
- Mattel's name in South Korea is '마텔' (revised romanization: Matel)
Name origin
- Possibly incorporates teru, 照る (テル) meaning 'to shine', or 'shining'. Mattel sometimes appears glittering in her appearance.
- Her name is not to be confused with an American multinational toy manufacturing company of the same name.
References
 The Legendary Starfy series manga 
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| Manga series
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Densetsu no Starfy (Sayori Abe), (Yumiko Sudō) • Starfy Four Cell Theater • Densetsu no Starfy R (Suzuo Yadaka) • Character Parfait • Video Game Magazine/Starfy's Adventure
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Chapters
(Sayori Abe)
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Smells Delicious... (Ch.?)
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Chapters
(Yumiko Sudō)
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Volume 1: Going to the Human World Fii! (Ch.1) • I'm a Prince Fii! (Ch.2) • Not Afraid of Water Fii! (Ch.3) • I Hate Old Man Lobber Fii! (Ch.4) • Search for Treasure Fii! (Ch.5) • We'll Absolutely Meet Again Fii! (Ch.6) • Making Money Fii! (Ch.7) • False Starfy Appearance Fii! (Ch.8)
Volume 2: Ogura and the Showdown Fii! (Ch.9) • Out on a New Adventure Fii! (Ch.10) • Nostalgic Reunion Fii! (Ch.11) • Courage Wars Fii! (Ch.12) • Get Back Mama Fii! (Ch.13) • I Want to Appear in the Movies Too Fii! (Ch.14) • Big Panic, the Jar is Broke Fii! (Ch.15) • With Wario, this is the Best Tag Team Fii! (Ch.16) • Meeting a Friendly Tree Fii! (Ch.17) • Mines are Dangerous Fii! (Ch.18) • The Sealed Jar and the Big Disturbance Fii! (Ch.19)
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| Starfy Four Cell Theater manga
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The Sea Adventure Begins...!? (#1) • Go with the Signature Move!! (#2) • New Action Appearance!! (#3) • Starfy Super Pinch!! (#4) • Moe's Vehicle (#5) • To the Sky with the Balloon!! (#6) • Twice of Anything (#7) • "2" Early Release!! (#8) • Who is the Protagonist? (#9) • Moe's Ambition!! (#10) • Using the Sealed Jar (#11) • A New Signature Move!? (#12) • Autumn is the Season of Ogura!? (#13) • Sealed Jar Secret (#14)
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Chapters
(Densetsu no Starfy R)
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Volume 1: Starfy's Love Attack!! (Ch.1) • Super Difficult! Love of a Young Girl (Ch.2) • A Battle of Love Draws Near! (Ch.3) • Aim for the Town! Distress Survival!! (Ch.4) • Holy Place of Otaku, Viva! Akiba!! (Ch.5) • Favorite Chocolate: Whose Hand!? (Ch.6) • Pufftop Kingdom, Game King Playoff (Ch.7) • Legendary Class!? Soccer Showdown!! (Ch.8) • Extremely Strange F Zone!? (Ch.9) • Starfy Fairytale!! (Ch.10) • Unusual Play One After Another! Baseball Showdown!! (Ch.11) • The Legendary Super Magician is Here!? (Ch.12) • For Those Whom I Must Protect...... (Ch.13)
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| Video Game Magazine manga
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Defeat the Enemy! • Hidden Room Discovery! • Combined by Transformation!
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Characters
(Yumiko Sudō)
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Volume 1: Starfy • Takeo • Old Man Lobber • Ogura • Fish monster • Pufftop Guards • Young king (reference) • Rumi-chan • Humans/School children • Dog • Konk • Boctopus • Boerun • Mandogora • Sharks • The Whale • Moe • Bankirosu • Ruby (reference) • Kuriore • Lovely • Gekojii • Gekojii's grandson • Komorin (flashback) • Unknown fishes • Moe's siblings • Moe's mother • Kyorozou • Chuta • Kanninpapa • Chibi-kannin • Ukizzu • Mogu • Chokki • Ukigame • Choby • Taruika • Kamekkoimouto • Doppel • Chorosuke
Volume 2: Starfy • Moe • Pufftop Guards • Mama Star • Papa Star • Other members of Starfy's species • Ogura • Bats • Old Man Lobber • Unknown monster • Giant spiked fish • Ootaruika • Ootaruika's son • Possibly Piyochiyo • Possibly Tobeuo • One of the Jellato Sisters • Fish • Lovely • Moon • Choby • Mitsugasago • Savako • Seiuchi-kun • Chochin • Unknown fish with hair • Jojiro • Glunk • Zuratta • Chikurin • Unknown fish • Unknown frog • Wotsaruto • Moe's siblings • Taruika • Bobfin • Nogo • Buirun • Sangoro • Gabuppa • Chokki • Herman • Tobeuo • Hirapa • Sawawa • Gain • Monjamin • Tatsubo • Hirara • Chuta • Treasure Monster • Shuuri-jiisan • Sand Snarks • Wario • Squirt #1 • Yugudorajii • Dog-faced snake creature (Moe's imagination) • Bawss • Squirt #2 • Squirt #3 • Squirt #4 • Calaminer • Unknown squids • Gekojii • Gekojii's grandson • Kuriore • Other members of Starfy's species
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Characters
(Densetsu no Starfy R)
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Volume 1: Starfy (Hostarou, Ifirō, Mr. Mafic) • Starly ('Bunny Starly') • Moe • Mattel • Prince Coral • Pufftop Kids • Unknown Otaku • Doorkeepers • Other members of Starfy's species • Catgirls/maids • Sawarayukio (cameo) • Other characters (illustrations) • One-eyed ghost • Oni • Monkey • Pheasant • Shiba Inu • Tosa • Horse • Shark • Tuna fish • Swordfish • Suzuki • Sea Bream • Japanese horse mackerel • Clownfish • Rabbit • Swan • Aliens • Momotarō • Audience at Amiy Stadium • The Moon
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Locations (List)
(Yumiko Sudō)
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Volume 1: Pufftop Kingdom (Pufftop Palace) • Human World (School, Pachinko Plaza, House, Swimming pool) • Unnamed beach • Stranded Whale • Sea of Ice (Kuriore's Iceberg, Kuriore's House) • Unnamed gorge (Gekojii's House and Cave) • Unnamed sea (Moe's House) • Okonomiyaki Town • Hideout • Lobber's Cave • Unnamed cave (Ootaruika's House) • Unnamed place (Rundown house) • Ogura Castle • Cinema • Haunted house • Clay quest locations (Ocean of Sharks, Magma Reservoir, Sea Urchin's Nest, Sharp Tunnel, Waterfall Climb, Sludge Pond, Location of the clay) • Unnamed town (DSM16) (Unnamed treasure cave) • Unnamed forest • Unnamed town (DSM18) • Unnamed sea/beach • The world inside the long jar (Lovely's Shop)
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Locations (List)
(Densetsu no Starfy R)
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Volume 1: Pufftop Kingdom (Pufftop Palace (F Zone)) • Amiy Kingdom (Cupid Village (House), Amiy Castle) • Akiunabara (Fii shop, Book Spring, Maid Café, Shakotan☆Event) • Amiy Stadium • Unnamed village • Onigashima (Dragon Palace Castle)• Baseball stadium • Building with Mr. Mafic • TNN room
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| Objects and items
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Game Boy Advance • Power Up Drink • Pufftop Vehicle • Tenkaido Fii (Remote, Nunchuk, Sensor Bar) • FS • Gamefyūbe • Fimicom
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| Manga artists
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Sayori Abe • Yumiko Sudō • Suzuo Yadaka • Hitoshi Ogino
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Mattel's appearance from the cover of Densetsu no Starfy 4.
A card that reads "Mattel" on it. From Densetsu no Starfy R, chapter 12.
